How We Helped EquityPitcher Attract Investors With a Bold Brand Evolution
Equity Pitcher Ventures
The Challenge
EquityPitcher Ventures, a Zurich-based VC fund, needed more than a brand refresh — they needed a positioning overhaul. Their digital presence lacked the clarity, confidence, and ambition that matched their vision and investor audience.
The Solution
We responded with a bold brand transformation. A confident, future-facing identity was developed, anchored by a refined logo and a modern visual language that inspires trust. Custom iconography and motion design brought clarity and a heightened sense of professionalism.
The website was completely reimagined to deliver performance and purpose — sleek, intuitive, and built around investor needs. Each scroll was designed to turn attention into engagement.
To complement the brand experience, we developed strategic communication tools including investor decks and templates that support storytelling, build credibility, and scale with the firm.
Rebranding
The rebranding process was inspired by a bold vision: to create a vibrant, tech-driven identity that reflects EquityPitcher’s innovative approach. The new visual language blends energy and sophistication — with a striking color palette of electric blues, bold purples, and crisp whites, symbolizing innovation, trust, and clarity.
We meticulously refined the logo and wordmark, embracing clean, modern lines that convey both stability and forward momentum. To further elevate the brand, we developed custom iconography, adding a sense of movement and purpose to the design. Motion became a key pillar of the rebrand, with subtle animations and effects reinforcing the brand’s modern and agile nature.
Crafted to Inspire
To complete the transformation, we designed high-impact communication materials that convey EquityPitcher’s value proposition and mission with clarity and confidence. These materials, from investor decks to tailored presentations, blend strategic storytelling with striking visuals, clearly communicating their investment strategy, key success stories, and future vision — all crafted to inspire investors and foster meaningful partnerships.
Website
The new website is a seamless blend of sleek design and intuitive functionality, serving as a bold digital platform that speaks directly to founders and investors alike. Prioritizing an information-first approach, we restructured core sections — from EquityPitcher’s investment philosophy and portfolio highlights to founder resources and insights — ensuring the content flows effortlessly and engages the right audiences.
Webdesign that fits the brand
The site’s design system embraces the brand’s new tech-driven aesthetics, combining vibrant colors, bold typography, and interactive elements to create a smooth, modern user experience. Fluid animations and dynamic transitions guide users through the platform, while immersive case study pages showcase the transformative impact EquityPitcher has on the startups they support.
The Impact
The result is a brand that communicates ambition with authority — balancing visionary energy with financial credibility. EquityPitcher now engages investors with a clearer voice, more compelling materials, and a scalable digital platform built to grow with them.
Our biggest award? Happy clients!
Hermann Koch
Founding Partner
My experience with web agencies has always been that anything is possible and no problem during the acquisition phase, but unfortunately this was often no longer the case during execution. The collaboration with Lavva was therefore extremely refreshing. The Lavva team really got to grips with our identity and business model and was always one step ahead of us in terms of ideas and implementation. The whole process was smooth and super pleasant, always with a solution-oriented mindset and a great result. Many thanks to Lavva!
Hello Lavva! I will need.
Fill out the form to get the ball rolling.
Prefer email? hello@lavva.pt